Connect the powerful, robust, affordable, third-party bulk email platform, MailChimp, with Microsoft Dynamics CRM.




What is PowerMailChimp?

Are you looking to send bulk emails from your CRM system  and track bulk email statistics back to your CRM contacts, leads and accounts? Then give PowerMailChimp a try! PowerMailChimp is a MailChimp CRM integration tool that connects the powerful, robust, affordable, third-party bulk email platform, MailChimp, with Microsoft Dynamics CRM. Use static or dynamic CRM marketing lists to send out bulk emails such as newsletters, special offers, and more, all from within CRM.

PowerMailChimp also tracks vital bulk email statistics such as sends, successful deliveries, opens, clicks, bounces, and unsubscribes back to individual CRM contacts, leads and accounts. This lets you see who opened the email, who clicked on which links, and if anyone unsubscribed. The statistics are powerful, and the add-on is simple to use.

Get the latest PowerPack Updates

Why join the list? Easy peasy.

  1. You’ll be the first to hear about newly released add-ons
  2. You’ll get updates on ongoing enhancements to current add-ons
  3. You’ll learn innovative ways to put your add-ons to use!


$2 CRM user per month*
  • *All enabled CRM users are counted. This includes read only users, admin only users, office 365 global admins, and service accounts.
Additional Resources
ADFS forms based authentication

Any Online or on-premise implementation of:
•CRM 2011 UR 17+
•CRM 2013 SP1 UR3+
•CRM 2015
•CRM 2016

What does it do?

  • Send beautiful, rich, HTML emails without needing any HTML knowledge by using MailChimp’s robust template editor
  • Use CRM information to create dynamic content in your templates using merge tags

Good for current MailChimp users AND users brand new to MailChimp!

Take advantage of CRM Workflows!

  • Automatically fire off a response when a bulk email receiver clicks on a specific link, unsubscribes, opens the email, etc.
  • Automatically add a bulk email recipient who shows interest in a specific product to a CRM marketing list

Decide which CRM users have rights to PowerMailChimp by assigning the PowerMailChimp user (or the PowerMailChimp read-only user) security role.

Other PowerPack add-ons to further enhance functionality!

  • Send surveys in bulk emails with PowerMailChimp and PowerSurveyPlus
  • Track web traffic of individual contacts and leads with PowerMailChimp and PowerWebTraffic
  • Collect bulk email subscribers with PowerMailChimp and PowerWebForm
  • View all bulk email statistics and other related records, specific to one individual contact, lead or account with PowerMailChimp and PowerOneView

Don’t have a MailChimp account yet?

Images, Videos and Support


View PowerMailChimp demo and how-to videos


See a list of frequently asked questions


View the PowerMailChimp knowledgebase on Parature